Lead Generation & Social Marketing
Help people find you with precision marketing and value driven campaigns.
Power Up Your Time
We're like your marketing power boost that helps save you time and energy. We will collaborate with you to create a strategy that will hit your goals. First, we will identify a brand voice. Then recognize your best social platforms and create user personas. Once your base strategy is in place, we will create content, ads or conversion funnels that deliver value to your followers.
Paint an Effective Picture
Marketing is many small components efficiently working with other parts of your business. We will step back and help you identify all these connection points and paint an overall picture of who your customers are, where they come from, what they value, and how you can deliver. We treat your overall marketing strategy as a living, breathing and ever-evolving organism.
Supercharge Your Attraction
Marketing magnets attract potential customers by giving them value. They can be anything from videos and checklists to tutorials that we can use in exchange for an e-mail or other pieces of valuable information. We will help identify what your audience likes, help you produce that content and determine how best to drive traffic to it for maximum conversion.
Build Real Social Connections
Is your marketing helping customers? Go beyond posting selfies and hounding people with discounts codes by providing real value. We will help you discover what people want from your business, and create content that is helpful and engaging. Maybe it's picnic ideas or cooking recipes that include your product. Whatever it is, social media is about building real connections with real people.
Measure With Clarity
We use multiple tools to help measure the impact of your marketing. Website analytics (Google analytics) and page insights are a good start, but we also use tools like heat maps, anonymous experience recordings, sentry alerts and content experiments. Tracking specific interactions allows us to not only understand what people are doing but why they're doing it and where they're getting stuck.
Long-Lasting Fan Base
Email marketing is a direct connection to your audience. Once you have someone's email, there are no restrictions on your communication with them. Of course, it's important to find a balance between the frequency of emails and your customer's expectations. It's also important to send the right content at the right time. We will help you create campaigns that provide value to both you and your customers and build a long-lasting database for years to come.